Eight months after Danish variety store Flying Tiger Copenhagen opened in Israel, the chain more than doubled its number of stores in Israel from six to 13, Israeli franchisee Fox-Wizel Ltd. (TASE: FOX) announced. 5.5 million shekels are being invested in the new stores.
A new Flying Tiger store opens this week at Ayalon Mall in Ramat Gan, and by the end of the year new stores will open in Ashdod, Nahariya, Hadera, Petah Tikva, Kfar Saba and Ra’anana.
The six stores already open are in Tel Aviv Port, Azrieli Mall Tel Aviv, Azrieli Mall Rishon Lezion, Cinema City Rishon Lezion, Grand Kanyon Haifa and Bilu Center Rehovot. The shops have an area of 150-250 sq.m.
Flying Tiger was founded in 1995 and is headquartered in Copenhagen. At the end of 2021, the chain has 887 stores in 27 countries, mainly in Europe.
Flying Tiger Copenhagen sells a wide range of products including kitchenware, home garden items, games and toys, gadgets, sports and fitness accessories, paper products, office accessories and more. Product prices start at NIS 5, and the chain is part of Fox’s DreamCard loyalty club.
Flying Tiger CEO Hila Aghazada said: “The chain has delivered good news across a number of dimensions in terms of categories, design and of course price. The chain targets different customers and ages and we will expand to more cities over time.”
Posted by Globes, Israeli Business News – en.globes.co.il – on August 2, 2022
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